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The 5 Levels of Customer Awareness (And Why You're Probably Marketing to the Wrong One)

The 5 Levels of Customer Awareness (And Why You're Probably Marketing to the Wrong One)

The 5 Levels of Customer Awareness (And Why You're Probably Marketing to the Wrong One)Chris Thompson
Published on: 15/12/2025

Discover Eugene Schwartz's 5 levels of customer awareness and why most hypnotherapists target the wrong audience. Learn to market to Problem Aware clients where competition is low and connection is strong.

Pykthos Marketing Tips
Why Your Next Client is Waiting for You to Run a Promotion (Yes, Really)

Why Your Next Client is Waiting for You to Run a Promotion (Yes, Really)

Why Your Next Client is Waiting for You to Run a Promotion (Yes, Really)Chris Thompson
Published on: 15/12/2025

Learn why running promotions isn't pushy—it's leadership. Discover ethical urgency strategies, bonus stacking, and simple email campaigns that help hypnotherapists fill their calendar without discounting.

Pykthos Marketing Tips
The Sneaky Little Email Trick That Makes People Click (Use Their Name in Your Links)

The Sneaky Little Email Trick That Makes People Click (Use Their Name in Your Links)

The Sneaky Little Email Trick That Makes People Click (Use Their Name in Your Links)Chris Thompson
Published on: 11/12/2025

Discover the simple psychology trick that boosts email click rates: personalizing your link text with names. Learn how to set up merge fields in 30 seconds and why people can't help but click links with their name.

Pykthos Marketing Tips
What Is a Long-Term Nurture Sequence? (And Why Every Practitioner Should Have One)

What Is a Long-Term Nurture Sequence? (And Why Every Practitioner Should Have One)

What Is a Long-Term Nurture Sequence? (And Why Every Practitioner Should Have One)Chris Thompson
Published on: 09/12/2025

Discover what a long-term nurture sequence is and why it's more powerful than newsletters for converting leads into clients. Learn how to build an automated email system that works while you sleep.

Pykthos Marketing Tips

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